Categorized as StartUp

Helpful Design Tips You Were Probably Missing

design tips
by Natasha Rei Published 

In our hyper-connected world, we deal with a large amount of visual content, whether in images, videos, or gifs. With the right tools, you can make the right content to help promote your business and showcase your products.

In this blog, you’ll find a host of tips for design and advice on how to design your small business and client projects.

Overview

The design of your product or service acts as a silent ambassador for your business. When done correctly, it guarantees that your audience receives the information clearly while leaving a lasting impact that sticks with them.

You may improve your design and expand your creative powers by familiarizing yourself with several important design trends and approaches.

The following graphic design tips and tricks can help you improve your design creativity while simultaneously satisfying your clients’ needs.

#1. Website Design Tips

When it comes to the design of websites, there are a variety of various tips for design & styles that you can take your website in. The website you build can be anything from professional to minimalist, from playful and vibrant to sleek and trendy.

A few fundamental guidelines should always be followed, even though the look and feel of your final product should reflect your taste, field of work, and company identification.

A good web design helps your website’s user experience and functionality while also being simple to grasp at first look. 

  • Maintain a straightforward and clean layout for your homepage.
  • Always keep the visual hierarchy in mind when designing.
  • Make the material of your website easy to read.
  • Make sure your site has simple and easy navigation.
  • Maintain a mobile-friendly interface.

#2. PowerPoint Presentation Design Tips

Making a compelling & engaging presentation with PowerPoint is a talent that may be useful in many professional scenarios. What’s the issue? It is effortless to make a mistake with it. 

A poor PowerPoint slideshow can be a distraction from the beautiful information you provide to stakeholders on your team. This could be due to poor color choices or slides that are unclear.

  • Create a Simple Template

It is typically simpler to edit your PowerPoint template before you start work on your presentation. Doing so will save you the trouble of manually designing each slide in production. 

This is how you go about doing it. It is the most straightforward approach to keep the presentation the same in terms of the colors, fonts, and backgrounds used throughout. 

You may keep things straightforward with templates by using the same design for all of your slides, or you can use themes with unique styles for the title, content, and lock-up slides.

  • Typography 101

Many individuals underrate the power of typography, but choosing the appropriate font is essential because your audience’s view of the type of font you use might affect their opinion of you. 

Choosing the appropriate font presents a chance to communicate professionalism and consistency across your brand.

While specific fonts are considered to have a clean and professional appearance, this does not indicate that they are uninteresting. 

It is a typical error to believe that your font is not “interesting” enough, which may cause you to select a typeface that diverts attention from the meaning of what you are trying to convey. 

We advise using straightforward serif and sans-serif fonts exclusively and improving your design. Avoid using script typefaces since there may be reading difficulties associated with them.

  • Add Quality Images

A good PowerPoint presentation must have powerful images. Visual aids strengthen your message. Space fillers clutter slides. Check image quality after you have the right images, and make sure to create a zip file so they won’t lose quality.

Ensure your projected visuals seem sharp. Clip art lacks emotion; avoid stock images. Invest in high-quality images for presentations, quite apart from the cost.

Avoid overusing special effects & improve your design. They’re stunning, yet they detract from a message. They become old quickly, which might bore or annoy your audience. 

If you employ special effects, be sure they improve your presentation. 

#3. Use Slides

The slides may be navigated in a manner that is not linear if you are familiar with the shortcut keys. Because of this handy and straightforward feature, you can skip forward, go back, or go directly to a specific page following the audience’s requirements.

#4. Tips on Motion Design

Graphic design is similar to motion design, except that motion is added. Creative artists like motion graphic designers use various tools and pieces of software to produce this kind of movement in their work.

If you want to develop your design skills and you’re thinking about picking up motion graphics, make sure you remember to:

  • Make advantage of static designs because the less complicated they are, the easier they will be to apply.
  • Be sure to save your first design brief.
  • Take your time.

Improvement to your graphic design abilities

Utilize these design foundations to enhance the layouts, typography, and compositions of your projects, regardless of your level of experience in the design field.

  • Set up a straightforward way to communicate.

There are three elements of data that a visitor has to take in from the poster’s design. These elements of data are the event, the location, and what is being presented. 

You can make the necessary modification by introducing some contrast to illustrate that there is a hierarchy in the information that must be conveyed. 

When done in this manner, the information in the middle of the poster, where the most critical data is placed, is immediately brought to the viewer’s attention.

  • White Space Will Help You.

You shouldn’t be frightened of white space since it can help your visuals express more clearly. If you give your design some breathing room, you’ll notice that the pieces seem less crammed together, making the design more attractive to the naked eye.

  • Guide the audience’s attention.

This may appear to be an essential option when producing any kind of visual, but it’s relatively easy to overlook. We, the viewers, must direct our attention to the main topic, which is the person who is in the process of being devoured.

  • Use contrasts to help direct the eye.

In a word, yes, with contrast! Because the distinction is such an important component. We can figure out where unfortunate things are happening when there are enough differences.

  • Check for visual balance.

You should make every effort to get rid of any blank space that may be present in your designs and ensure that your visuals are well-balanced.

It doesn’t matter what business sector you’re in; design fundamentals are the same across the board. What kinds of things will you do to improve your design skills?

Final Words

It’s no secret that the web design world changes constantly. New trends are always emerging, and it can be hard to keep up with the changes.

We hope you found this article helpful for design tips and tricks because it’s essential to always have your finger on the pulse of the industry.

We’re always looking for new ways to improve our design, and we hope to continue to provide reliable and helpful information regarding design tips and tricks to our customers.

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About the Author

Natasha Rei is the Digital Marketing Manager of Explainerd, an explainer video production agency. She ensures strategic goals are met by directing online and social media campaigns.

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